Dentaltown Magazine - June 2023

Articles
Office Visit: Dr. Devin Giron Since taking over a practice in Santa Fe, New Mexico, Dr. Devin Giron went on to raise annual collections by 650%! A part of
his success lay in a total rebrand, substantial investments in technology, and shifting away from the common dental experience
to create a total-health approach.
by Kyle Patton, associate editor
Since taking over a practice in Santa Fe, New Mexico, Dr. Devin Giron went on to raise annual collections by 650%! A part of his success lay in a total rebrand, substantial investments in technology, and shifting away from the common dental experience to create a total-health approach.
Less Is More: Highly Aesthetic, Minimally Invasive Veneers Improvements in restorative materials and conservative techniques offer clinicians the ability to deliver highly aesthetic results using minimally invasive or no-preparation veneers to restore smiles and even straighten misaligned teeth. Dr. John Heimke explains more and shares a patient case study with a custom-designed smile featuring 18 minimally invasive veneers.
by Dr. John Heimke
Improvements in restorative materials and conservative techniques offer clinicians the ability to deliver highly aesthetic results using minimally invasive or no-preparation veneers to restore smiles and even straighten misaligned teeth. Dr. John Heimke explains more and shares a patient case study with a custom-designed smile featuring 18 minimally invasive veneers.
Beating Burnout A recent Dentaltown message board post garnered almost 500 responses about people feeling burned out, worn down or never having enough time. Flint Geier recaps some of the most common symptoms of burnout, and how dentists can incorporate specific tools and concepts to help them avoid or pull themselves out of the burnout trap.
by Flint Geier
A recent Dentaltown message board post garnered almost 500 responses about people feeling burned out, worn down or never having enough time. Flint Geier recaps some of the most common symptoms of burnout, and how dentists can incorporate specific tools and concepts to help them avoid or pull themselves out of the burnout trap.
Dental CE: What Dentists Need to Know Now About Google Analytics 4 On July 1, Google will turn off its Universal Analytics tracking system, which means website owners will need to migrate to the new Google Analytics 4 system to keep tracking their stats via Google. Dr. David A. Wank explains the impetus behind the change, the key differences between UA and GA4, some of the data migration pearls and pitfalls, and more.
by Dr. David A. Wank
On July 1, Google will turn off its Universal Analytics tracking system, which means website owners will need to migrate to the new Google Analytics 4 system to keep tracking their stats via Google. Dr. David A. Wank explains the impetus behind the change, the key differences between UA and GA4, some of the data migration pearls and pitfalls, and more.
Columns
Howard Speaks: Mapping the Results Dentaltown founder and CEO Dr. Howard Farran explains why not completing your dental practice’s profile on Google and Google Maps leads to missed opportunities for free marketing and branding.
by Dr. Howard Farran
Dentaltown founder and CEO Dr. Howard Farran explains why not completing your dental practice’s profile on Google and Google Maps leads to missed opportunities for free marketing and branding.
Professional Courtesy: Improvement on Two Front Dentaltown Editorial Director Dr. Thomas Giacobbi discusses two vital areas private practices should focus on to stay  competitive within a corporate landscape: associate pay and after-hours care.
by Dr. Thomas Giacobbi
Dentaltown Editorial Director Dr. Thomas Giacobbi discusses two vital areas private practices should focus on to stay competitive within a corporate landscape: associate pay and after-hours care.
Departments
Online CE: Latest & Greatest  Dr. Nareg Apelian, director of continuing education, shares Dentaltown's latest CE offerings, most popular cosmetic dentistry courses and more.
by Dr. Nareg Apelian
Dr. Nareg Apelian, director of continuing education, shares Dentaltown's latest CE offerings, most popular cosmetic dentistry courses and more.
Dental Industry News Take a look at some of the latest happenings in the dental industry.
Take a look at some of the latest happenings in the dental industry.
New Products Take a look at some of the newest products hitting the dental market.
Take a look at some of the newest products hitting the dental market.
Poll: Practice Management Software Dentaltown's monthly dental poll reveals how other practices operate, what works, what doesn’t and how dentistry is evolving. The information we gather each month helps us measure trends in the profession. Take a look at this month’s topic and results on radiology and pathology.
Dentaltown's monthly dental poll reveals how other practices operate, what works, what doesn’t and how dentistry is evolving. The information we gather each month helps us measure trends in the profession. Take a look at this month’s topic and results on radiology and pathology.
Product Profile: TCS 3D Flexible Partials A complete digital solution for partial dentures from Utica Dental Lab.
A complete digital solution for partial dentures from Utica Dental Lab.
Product Profile: 1070 Series Implant Motor New motor from Aseptico streamlines and simplifies workflow
New motor from Aseptico streamlines and simplifies workflow
Product Profile: Infinity VUE Loupes A straightforward approach to ergonomics with Designs for Vision
A straightforward approach to ergonomics with Designs for Vision
Dentally Incorrect  The CE You Didn’t Know You Needed
The CE You Didn’t Know You Needed
Message Boards
Help With Immediate Denture for PPOs Townies compile tips on how to make this common but finicky treatment easier
Townies compile tips on how to make this common but finicky treatment easier
Post-Op Pain Persists 1 Month Following RCT Townies perform a postmortem on a patient’s failed endo treatment
Townies perform a postmortem on a patient’s failed endo treatment

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