The Jameson Files
The Jameson Files
The Jameson Files is a podcast that features interviews with inspirational leaders in the field of dentistry. The name "The Jameson Files" is a throwback to a dental journal column written by Dr. John Jameson.
Jameson Management and Marketing

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Episode 142: How To Prevent Broken Appointments and No-Shows
Today I want to talk about a subject that continues to be a pain point in your practices, and that is broken appointments and no-shows, and what we always call that is the hole in the bucket. You do all of this work to fill your bucket, to fill that schedule, and all it takes is a couple of holes...  Read More
Episode 141: Building Your Ideal Dental Team
Many of you continue the search for team members to fill the different roles in your practices, and are struggling to find those superstars to step into those positions. And that has not only been a frustrating part of your summer. The struggle that goes hand-in-hand with that is the maximization...  Read More
Episode 140: Mastering the Important Conversations You’ve Been Avoiding
Societally, we're in a space where people struggle to have a civil, respectful, successful conversation when their perspectives or opinions differ—just turn on the news, and you’ll see it. So we're surrounded by it in our society, but also in our industry and at a local level with our community,...  Read More
Episode 139: The Team Approach to the Patient Practice Partnership
Today we want to talk about a very popular subject with our Jameson clients across the country. In fact, when I'm lecturing to groups across the country, the demand for this topic is always at the top of the list. And that is: case presentation. But let’s look at an even bigger and broader scope...  Read More
Episode 138: The Power of Photography in Your Practice
The question before us is: how can we improve patient education and ultimately improve case and treatment acceptance? To discuss that with us, we have Brett Wilson, the president of Digital Doc LLC.  And or those of you that maybe aren't familiar with , it’s one of the premier companies in the...  Read More
Episode 137: How to Beat the Slump and Win Your Practice Vision
Today we talk about the strains of finding new employees to hire and how to make the most of the team you have. We really stress engagement and cross-training as ways to keep your team's spirits' up and keep your practice moving forward. For doctors, teams, practices on the cusp of burnout, these...  Read More
Episode 136: The Hygienist's Role in Case Acceptance
Main points discussed in today's episode: 1. Case acceptance techniques. 2. Hygienists must be given time to educate for best case acceptance. 3. Patient education helps with case acceptance and saves time. 4. The doctor needs to train the hygienist on how he diagnoses cases. 5. Importance of...  Read More
Episode 135: Intentional Hiring and Training Matters in Your Dental Practice
Dr. Robinson: My associate, right now, Dr. Milan, is a young dentist who has two young children. And so starting out, when he came and shadowed in my practice, he said, “I have no idea how you've made all this work like this.” And so the first time we had our review with Jameson, he was like,...  Read More
Episode 134: Top Tips for Getting More Patient Reviews
Why are reviews important?  We spend a lot of time working with our clients on the rationale behind a Google review. Here's why it's important. I focus on three different aspects:     The first is how Google's algorithm looks at their practice and ranks their search rankings.      Then I...  Read More
Categories: Marketing
Episode 133: Does Your Practice Need a Reset?
Do you recognize these signs that point toward a practice reset? 1. You're hitting walls with your team. 2. You can’t find team members. 3. You're being held hostage by PPIs. 4. You are on the cusp of burnout. If so, it may be time to take a step back and look at your practice from a different...  Read More
Episode 132: Is My Dental Practice Ready for Medical Billing?
Laurie Owens: So I started out working for Dr. Michael Cohen and, as most people know, Dr. Cohen is the epitome of continuing education. So within two weeks of being hired, and with no dental experience, I  was going to a CE course on bacteremia. And I sat next to our hygienist, Elizabeth, and...  Read More
The Jameson Files 131 - Laura Jamison: Dental Insurance PPOs - How to Get Ahead of the Curve
"The primary interest in joining the PPO was to bring in new patients. Well, what type of patients are you bringing in? Only the patients that want what the insurance will cover. Worse yet, you have reductions. So the end result is that the insurance companies are reducing their fees by 35% to...  Read More
The Jameson Files 130 - Nate Porter: 3 Mistakes to Avoid with Your Dental Website in 2021
"Google's algorithm always goes by what's best for the user. So you don't have to be a scientist or researcher to know, you just have to think about things from a patient's experience. And it makes sense, if you logically think about it, that if a brand new visitor comes to your website as a...  Read More
Categories: Marketing
The Jameson Files 129 - Dr. Todd Christy: How Social Media Matters for your Dental Practice Presence
"We try to have a blend of not only the clinical side, but also really connecting with our patients. I've learned over the last few years the importance of looking at what the culture is of our practice. When we went too far with clinical stuff, it got a little bit too boring. because one thing...  Read More
Categories: Marketing
The Jameson Files 128 - Eric Pook: Lease Negotiation. Can You Have Your Cake & Eat It, Too?
So what we've seen after all of the setbacks with COVID is a big shift of doctors saying, “Next time around, I'm definitely going to make sure my lease is properly structured. I'm going to get what I feel are fair financial terms and business terms, because, heaven forbid something happens like...  Read More
The Jameson Files 127 - Dru Halverson - High-Performing Hygiene - What Takes You From Good to Great?
Carrie and Dru discuss questions like: How do we do this more effectively? more efficiently? How do we become more productive in the hygiene departments of our practices? How do we engage our hygiene team at another level to help us with the overall patient experience and relationship with us? ...  Read More
The Jameson Files 126 - Dr. Chad Duplantis:  How Going Digital Can Change your Dental World
"What we’re finding is that when patients have a great experience (and I think technology is a big part of the experience in our practice), they’re telling other people. And so, yeah, when, when, when you have a great experience, you want to share that with other people. I believe technology is...  Read More
The Jameson Files 125 - Amy Logan: Customer Service Musts for Your Practice
"Our patients value people that are delivering service and understanding. They want the person on the other end of the phone or the other end of the app to recognize them as someone with real thoughts, real emotions. So it's all about people. People working with people. Humans relating to each...  Read More
The Jameson Files 124 - Cathy Jameson: STRESSED OUT! How to Reset and Start Managing your Stress
"One of the first things that each of us needs to do is to stop and identify what causes stress for us. Once you've identified what's causing stress, the next step is finding ways to resolve that." Listen to Episode 124: Start Managing Your Stress For full details and show notes go to the .    Read More
The Jameson Files 123 - Dr. Madow: Dumb Things That Smart Dentists Do
"I'm thinking, wow, these are all dumb things that I've done. I've done them all. So why not call this this new course we're putting together 'dumb things that smart dentists do.' You know, that would resonate with everyone cause we've all done them. So let's talk about the first dumb thing." ...  Read More
The Jameson Files 122 - Dr. Mark Hyman: Fired Up! Keeping a Team Motivated to Do the Good, Hard Work
"Dr. Hyman walks through creating a practice culture that emphasized taking initiative and providing the absolute best experience for all of his patients. He talks about overcoming team struggles to stay motivated, and how to successfully delegate responsibilities to his team." Listen to Episode...  Read More
The Jameson Files 121 - Plotting Your Course for the Year to Come
"Ask yourself, “What have struggled with over the years when it comes to consistency in goal setting, goal accomplishment and seeing progress toward my vision over the years?” We’re often stuck on what goals and actions to set for ourselves. We are uncertain on how big or small our goals should...  Read More
The Jameson Files 120 - Are You Managing Insurance or Is Insurance Managing You?
  "I was always worried the patient wasn't going to like what I was saying. And there was a big click that happened one day when I realized this is not about me. The patient is hearing what I'm saying and then thinking, “Okay, I need to maybe move some money around or maybe I can't afford to do...  Read More
The Jameson Files 118 - Your Hiring and Firing Process for Your Dental Team
"One of the legal traps we see is accidentally treating your candidates differently because you don't have a set process, which the legal term for that is discrimination. I mean, it's, it's usually not on purpose. but subjecting one candidate to an extra step, like a background check or a drug...  Read More
The Jameson Files 117 - Marketing: Are You Putting in the Work to Build the Value?
"The three things that I always think about with regard to this is: First, the strongest new patient is a referral. So if your existing patients are having a good experience, your chance of attracting new patients is much better. Second, is the patient experience consistent for them across the...  Read More
Categories: Marketing
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